Blog | Shields Digital

Setting Goals for the Next Year Based on Performance

suzanneshields4

Dec 18, 20243 min read

Setting Goals for the Next Year Based on Performance

Small businesses must reflect on their achievements and challenges to set clear, actionable goals for the coming year.

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Preparing Your Marketing for the New Year

suzanneshields4

Dec 11, 20243 min read

Preparing Your Marketing for the New Year

It's the perfect time for small businesses to take a step back, evaluate their marketing strategies, and set the stage for success in the...

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Reviewing Your Year in Digital Marketing

suzanneshields4

Dec 4, 20243 min read

Reviewing Your Year in Digital Marketing

As the year draws to a close, it's the perfect time for small businesses to reflect on their digital marketing efforts. An annual review...

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Thank You, Followers - Using Social Media to Show Gratitude and Increase Engagement

suzanneshields4

Nov 27, 20243 min read

Thank You, Followers - Using Social Media to Show Gratitude and Increase Engagement

Social media plays a pivotal role in connecting businesses with their audience. Expressing gratitude to your followers is a kind gesture...

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Small Gestures, Big Impact - Cost-Effective Ways to Show Gratitude to Your Customers

suzanneshields4

Nov 20, 20243 min read

Small Gestures, Big Impact - Cost-Effective Ways to Show Gratitude to Your Customers

Small businesses must find creative ways to stand out and connect with customers. One of the most effective yet often overlooked...

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The Art of Saying Thank You: How Personalized Communication Strengthens Customer Relationships

suzanneshields4

Nov 13, 20243 min read

The Art of Saying Thank You: How Personalized Communication Strengthens Customer Relationships

A simple "thank you" can make all the difference in maintaining and strengthening customer relationships. For small businesses,...

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Gratitude and SEO - How Positive Reviews and Thankful Customers Boost Online Visibility

suzanneshields4

Nov 6, 20243 min read

Gratitude and SEO - How Positive Reviews and Thankful Customers Boost Online Visibility

Small businesses must leverage every opportunity to enhance their online presence. While digital marketing strategies often dominate the...

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Last-Minute Holiday Marketing Tactics to Boost Your End-of-Year Sales

suzanneshields4

Oct 30, 20244 min read

Last-Minute Holiday Marketing Tactics to Boost Your End-of-Year Sales

The holiday season is winding down, but it's not too late to implement marketing tactics that can give your small business a sales boost...

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Social Media Strategies for Holiday Campaigns

suzanneshields4

Oct 23, 20244 min read

Social Media Strategies for Holiday Campaigns

The holiday season presents a huge opportunity for small businesses to engage their audience, boost brand awareness, and drive sales...

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Email Marketing Tips for the Holiday Season

suzanneshields4

Oct 16, 20244 min read

Email Marketing Tips for the Holiday Season

The holiday season is one of the most important times for businesses to connect with their customers, and email marketing continues to be...

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Early Holiday Promotion Ideas to Implement Now

suzanneshields4

Oct 9, 20244 min read

Early Holiday Promotion Ideas to Implement Now

The holiday season may seem far away, but savvy small businesses know early preparation is critical to a successful holiday marketing...

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Planning Your Holiday Marketing Strategy

suzanneshields4

Oct 2, 20244 min read

Planning Your Holiday Marketing Strategy

The holiday season is just around the corner, and for small businesses, this is one of the most crucial times to engage customers,...

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suzanneshields4

Sep 25, 20244 min read

Revamping Your Website for Fall

As the fall season arrives, it’s the perfect time to refresh your website to reflect the vibrant energy and aesthetics of autumn. An...

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Using Fall Events to Your Advantage in Marketing

suzanneshields4

Sep 18, 20244 min read

Using Fall Events to Your Advantage in Marketing

Fall is a season rich with events, festivals, and holidays that offer unique opportunities for small businesses to enhance their...

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suzanneshields4

Sep 11, 20243 min read

Fall-Themed Marketing Campaigns

As the vibrant colours of fall sweep across the landscape, it’s the perfect time to launch creative and engaging fall-themed marketing...

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Preparing Your Business for the Fall Shopping Season

suzanneshields4

Sep 4, 20243 min read

Preparing Your Business for the Fall Shopping Season

With the arrival of cooler weather and changing leaves, it’s time to prepare for the bustling fall shopping season. This period offers...

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Planning Fall Campaigns as Summer Winds Down

suzanneshields4

Aug 28, 20242 min read

Planning Fall Campaigns as Summer Winds Down

It's time to start planning your fall marketing campaigns! Here’s are some tips to strategically prepare and execute effective fall...

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Engaging Customers as Summer Ends and Fall Approaches

suzanneshields4

Aug 21, 20242 min read

Engaging Customers as Summer Ends and Fall Approaches

As summer gives way to fall, it’s crucial to maintain engagement with your customers and align your marketing strategies with the...

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Crafting End-of-Summer Promotional Strategies

suzanneshields4

Aug 14, 20242 min read

Crafting End-of-Summer Promotional Strategies

End-of-summer is a prime opportunity to create offers that attract customers and boost sales. Here are some effective strategies to craft...

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August Marketing Tips: Transitioning from Summer to Fall

suzanneshields4

Aug 7, 20242 min read

August Marketing Tips: Transitioning from Summer to Fall

As August comes around, signalling the end of summer and the beginning of fall, it's the perfect time for small businesses to adjust...

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